Built upon a culture that champions artists and constant creative energy, New York is the mecca for all things fashion. Likewise on the West Coast, behind palm tree lined streets and the sun drenched Hollywood Hills, find California’s favourite city of Los Angeles brimming with originality.
As constant sources of inspiration, and a natural habitat of our customers, VRG GRL Founders Daniella and Natalia traveled across the globe to visit their most loved US cities. To celebrate our arrival, we hosted a gifting suite in New York at the The Public Hotel and the Beverly Hills Hotel in Los Angeles for friends of the brand. As a physical landmark, wild posters were placed around Lower Manhattan, Greenwich Village, SOHO, Broadway & Tribeca, featuring model Annabella Barber.
Here, Daniella and Natalia share the city's best kept secrets, from their choice of hotels, to restaurants, cafes and some hidden vintage store gems.